Striking, daring, and refined—these words set the tone for creating a memorable brand identity. A heavy typeface with a bold letterform mark communicates my first name initial, ‘V’, nestled into the center of my middle name initial, ‘M’. The Japanese name, ‘Mariko’, means “real,” or “genuine.” As the name expresses, I strive for authenticity in both life and design. The tagline “Vitality by Design” expresses the goal to breathe liveliness and energy into my creative works. Bold black, red and white contrasting colors captivate audiences and communicate strength and power.